There are many e-commerce carts out there. Some are feature
crammed but too tough to use, while others are expensive to run. As a small
business owner if you want a shopping cart that you can easily manage on your
own and at the same time avail the necessary features for sale and conversion
optimization, nothing can be a better option than WooCommerce.
The WooCommerce shopping cart plugin can help you launch a
self-hosted, WordPress-based online store in no time. Here are 10 reasons why
Woocommerce is considered perfect for small businesses.
1. It is Free
It is a free open source plugin. Its additional extensions
and support also cost less compared to other carts. Therefore, it reduces your
overall budget making this plugin perfect for small businesses and start-ups.
2. Huge Flexibility
This is perhaps the most important benefit of this e-commerce
plugin where merchants, using this platform, can enjoy a lot of flexibility
with their products even without having proper knowledge about its technical
operations.
3. More Features than E-commerce
WooCommerce does not force its users to go beyond their
comfort zone while building an online store. For example, the users can build a
fully functional store within a professional website along with an integrated
blog page. All these dimensions of a business are harnessed in one place and
presented together seamlessly in this platform, which is not always possible
with other e-commerce technologies or plugins.
4. Similarity with WordPress
Speaking of WordPress, a widely popular CMS platform that
supports more than 61 percent of the top million websites, the users of
WooCommerce are able to recognize the user-friendly WordPress interface.
Similarity it adds a lot of value and saves much of your time.
5. Huge Customization Options
Being free does not make WooCommerce a rigid platform. If
fact, users get a lot of room to customize and tweak their online stores to
accommodate unique features according to the need of the business.
6. Professional yet simple
Although it's a free and user-friendly platform, you should
not think that it is not professional enough. Inbuilt with the platform is a
detailed order-tracking facility with customer engagement tools that allow
buyers to view past and open orders.
7. Easy Analytics
The built-in analytics system in WooCommerce provides you
thorough insight into the daily analytics- the traffic, user behavior and more.
Figures like total sales, average order sales, individual customer statistics,
all of these are neatly presented via graphs, without the users ever having to
leave their admin panel.
8. Apps Store
There are hundreds of Woocommerce extensions available in
its app store. From these extensions, one can find applications relating to
payment, accounting, marketing and reporting.
9. Scope for growth
Like other ecommerce plugins or extensions, it also allows
its users to exercise growth and expansion in terms of how you manage your
products, store and customers.
10. Woo themes
With these Woo themes users can benefit from community
forums, video tutorials and more.
So, there you have some great reasons to consider using
WooCommerce for your startup.
Article Source: http://EzineArticles.com/9057574